📝 General Introduction 

In the digital age, content creation has become a vital skill across industries—from education and marketing to media and entrepreneurship.

Tools like Google Workspace and Canva have revolutionized the way creators plan, write, design, and share content.

Google offers powerful platforms such as Docs, Slides, Forms, and Drive that streamline collaboration, organization, and publishing.

Canva, on the other hand, empowers users to design visually stunning content with ease, even without prior design experience.

This 5-day workshop is designed to equip participants with practical skills to create professional, engaging content using both Google and Canva tools.

Through hands-on exercises, participants will learn how to write and format content, design graphics and presentations, manage projects, and deliver impactful messages.

Whether you're a content creator, educator, marketer, or entrepreneur, this workshop will help you unlock the full potential of these tools to produce high-quality digital content that informs, inspires, and connects.

🎯 Target Audience

• Digital and media content creators
• Marketing and public relations professionals
• Educators, trainers, and instructional designers
• Entrepreneurs and small business owners
• Students in media, design, or communication fields

🎯 Expected Objectives

• Understand the core features of Google and Canva tools for content creation
• Develop writing and design skills using accessible, user-friendly platforms
• Create professional content that combines clarity and visual appeal
• Organize and present content effectively across different formats
• Build a content strategy using free and practical tools

📚 Scientific Topics:

Axis 1: Introduction to Google and Canva Tools

• Session 1: Exploring Google Workspace for Creators
• Google Docs, Slides, Forms, and Keep
• File organization with Google Drive
• Collaboration and sharing features
• Session 2: Getting Started with Canva
• Creating an account and choosing templates
• Navigating the design interface
• Using built-in elements and media

Axis 2: Writing Content with Google Tools

• Session 1: Writing and Formatting with Google Docs
• Using headings, styles, and layout tools
• Inserting images, tables, and links
• Real-time collaboration and editing
• Session 2: Creating Presentations with Google Slides
• Designing slides with structure and flow
• Adding charts, visuals, and transitions
• Presenting content with impact

Axis 3: Designing Visual Content with Canva

• Session 1: Designing Social Media Posts
• Choosing platform-specific dimensions
• Balancing text and imagery
• Exporting and sharing designs
• Session 2: Creating Digital Flyers and Presentations
• Designing promotional materials
• Using icons, illustrations, and branding elements
• Downloading high-quality files

Axis 4: Integrating Tools for Content Projects

• Session 1: Building a Complete Content Project
• Planning written and visual components
• Assigning tasks across tools
• Organizing files and folders
• Session 2: Publishing and Sharing Content
• Choosing the right platform for distribution
• Preparing content for digital or print
• Measuring initial engagement

Axis 5: Evaluation and Continuous Improvement

• Session 1: Reviewing Participant Projects
• Presenting sample content
• Trainer and peer feedback
• Refining writing and design quality
• Session 2: Creating a Personal Content Development Plan
• Selecting tools for different content types
• Building a content production calendar
• Staying updated with Google and Canva features